‘Vibe’ is inspired by the skills and experiences the team have endured over the last eight months working on the project. ‘Vibe’ is about incorporating modern day cut trends and partnering them with vibrant colours. Photography- Chris Bulezuik Videography- Joe Murphy MUA- Grace Hayward Creative Direction- Mark Hayes, Kitty Latham & Pink Grubb, Project Sassoon Leaders Stylist- Lewis Cameron Hair- Project Sassoon

“Exploring the duality of strength and softness, intimacy and distance, this collection is the embodiment of finding beauty and balance in contradictions.” Roman Sys Hair and creative direction : Roman Sys at Brooks & Brooks, London Hair assistants: Michael Pitsillides and Jo Jaywood Make-up: Ivory Raine Styling: Florence Lane Photographer: Esme Moore Photographer assistants: Oliver Duncan and Elle Kydd

“We wanted to showcase the various textures and types of hair extensions that Gold Class has to offer. These range from straight, wavy and curly but not permed. There’s a texture and type to suit every hair type.” Inanch Emir Hair by Inanch Emir at Inanch London Assisted by Ceylan @hairbyceylan Makeup: @thebridesmakeup Photographs: Brian Rolfe @brianrolfephoto Models @imogenleaver @natalielansbury @baileyshaw_coash @jessica_dessica

The contrasts between the sharp geometry of crystals and the soft human form create a captivating visual narrative, exploring the mystical and organic beauty hidden in the elemental world of stones. Each image in this collection features models adorned with crystalline structures, their features illuminated by vibrant hues that mimic the natural refraction of light within gemstones. The interplay of light and texture reveals the ethereal essence of crystals, highlighting thei

“Originating from the Latin word Luminaire meaning light, my Luminary collection embodies a shining essence that celebrates individuality. Each model is a unique character, representing their influences and inspirations, inviting you to look beyond the ordinary. Captured inside a light box, these images portray a visual narrative of confidence and glamour though textures, silhouettes and colours. The collection is minimalist, yet trend focused. Luminary invites you to ste

‘ Flow State ’ created by Project Men & Media - is a celebration of freedom and innovation, where bold creativity meets refined technique. It highlights the powerful bond between individuality and personal expression, showcasing the dynamic fusion of modern style and self-discovery. Hair - Project Men & Media 2024 – Simon Shaw, Alan Beak, Kieran Martin, Emma Herrieven, Luke Ellis, Connor Chesterton ​Art Direction – Simon Shaw Photography – Paul Simmons Assisted – Kristina All

“ This collection is a vibrant tapestry of creativity that transcends the boundaries of traditional hair showcases. Resilience isn’t just about hair; it’s a symphony of fashion, make-up and visionary photography that ignites the senses. Each model exudes strength and confidence, embodying the essence of resilience. As they move freely within the frame, their individuality shines, giving life to the collection’s bold spirit. Resilience is not just a hair collection; it’s a tes

The inspiration for the collection stemmed from the desire to create a high-end, glossy campaign that exudes luxury and sophistication. Suzie and Siobhan aimed to capture the power of IGORA Vibrance and the stunning hair transformation it can bring. The goal was to craft a visually striking aesthetic that would allow the hair to be the focal point. By using a tone-on-tone colour palette and subtle nude skin tones, the collection emphasises the beauty and creativity of the hai

"Iris: A Reflection of Identity" is an evocative collection that draws inspiration from the mesmerizing world of iris photography. Celebrating the subtle beauty of imperfection, Iris transcends conventional hairdressing norms to embrace the essence of individuality. Each iris, with its personalised palette of colours, serves as a metaphor for the inherent uniqueness of every individual. Just as no two irises are identical, no two hues within this collection can be perfectly r

“ Revisiting my childhood, I. always loved crafts and creating art without limitation. I still crave that freedom of creativity, diving in without expectations an allowing art to unfold naturally. Avant garde for me is about embracing the journey and finding joy in the process.” Darja Laett, Avant Garde Hairdresser of the Year Hair by Avant Garde Hairdresser of the Year Darja Laett, TONI&GUY Make-up: Faye Bluff Styling: Borna Prikaski Photographer: Dan Thomas