milkshake® everlasting bonds the professional solution for damaged hair that repairs up to 93.5% of bonds after 5 applications*. Everlasting Bonds: a professional solution designed to act directly on the hair fibre structure, rebuilding bonds and visibly improving hair quality. *Ex vivo instrumental test after 5 applications with milk_shake® everlasting bonds shampoo and conditioner (processing time: 10 minutes). Benefits improve at every usage Immediate and long-lasting repair +1000 disulfide bonds repaired Resistance to future damage More manageable hair/ Frizz reduction Heat protection At the heart of the system lies NutriBond Complex™, a patented technology developed to act directly on the most damaged areas of the hair structure. Q&A Part 2: 1 Everlasting Bonds Pre-Shampoo for damaged, stressed hair salon exclusive - pH~3.5 Q : Should the Everlasting Bonds Pre-Shampoo be used before or after shampooing? A: always before shampooing, on damp, towel-dried hair. Q: Is the Everlasting Bonds Pre-Shampoo a conditioner or a mask? A: neither. It is a specific treatment developed to repair and strengthen the hair structure before cleansing. It does not replace a conditioner or mask. Q: Is the Everlasting Bonds Pre-Shampoo a preparatory treatment? A: no. It is a treatment step that acts immediately to repair the disulfide bonds, starting the repair process from the beginning and improving hair’s structure. It is an essential part of the Everlasting Bonds Pro Service, the intensive in-salon treatment. Q: How should the Everlasting Bonds Pre-Shampoo be applied correctly? A: apply to damp, towel-dried, unwashed hair. Leave on for 3 up to 10 minutes. Rinse thoroughly and proceed with Everlasting Bonds Shampoo. Q: Does it build-up on the hair? A: no. None of the Everlasting Bonds products leave residue or cause build-up. Q: Which hair types can benefit from it? A: all hair types. Q: Do I need to wash the hair prior to the Pre-Shampoo if the hair is very dirty? A: no, we only do a shampoo before the Everlasting Bonds Pre-Shampoo in very specific cases (see synergy with technical services below). Dirty hair doesn’t require any preparation; if necessary, Everlasting Bonds Shampoo can be applied twice in the following step. Q: Can I use the Everlasting Bonds Pre-Shampoo on the scalp as well? A: Everlasting Bonds treatments are designed to repair the disulfide bonds located within the hair fibre (an essential component of keratin structure) and to strengthen and nourish the hair throughout its length. For this reason, the Everlasting Bonds Pre-Shampoo should be applied exclusively to mid-lengths and ends. Q: What are the recommended average dosages? A: approximately between 5ml and 15ml, depending on the length and thickness of the hair. 2 Everlasting Bonds Shampoo for damaged, stressed hair pH ~ 5.5 Q: Can I use the Everlasting Bonds Shampoo every day? A: yes, it is formulated for frequent use and is very gentle. Q: Does the Everlasting Bonds Shampoo have good cleansing power? A: absolutely. Despite its gentle nature, the Shampoo provides an effective cleansing and produces a rich and creamy foam when properly emulsified. Q: Is it suitable for curly hair? A: yes, it is suitable for all textures, including curly hair. Q: Is it safe for chemically treated hair? A: yes, it can be used on coloured, lightened, or permed hair. Q: How should the Everlasting Bonds Shampoo be applied correctly? A: apply to wet hair, massage, rinse, and repeat if necessary. Follow with Everlasting Bonds Conditioner or Mask. Q: What are the recommended average dosages? A: approximately between 5ml and 15ml, depending on the length and thickness of the hair. 3 Everlasting Bonds Conditioner & Mask for damaged, stressed hair pH ~ 4.0 Q: What is the difference between Everlasting Bonds Conditioner and Mask? A: both contain the same active ingredients but have different focuses: Everlasting Bonds Conditioner is designed for frequent and long-term use. It repairs deep damage while providing immediate detangling, exceptional combability, and smoothness. Everlasting Bonds Mask is a more intensive treatment, used when the hair requires stronger, more targeted repair. In addition, Everlasting Bonds Conditioner is for at-home use only, while Everlasting Bonds Mask is used both at home and professionally in-salon as part of the intensive Everlasting Bonds Pro Service. Q: Can I use Everlasting Bonds Conditioner/Mask with every wash? A: for those who wash their hair daily or almost daily, Everlasting Bonds Conditioner is recommended; Everlasting Bonds Mask can be used occasionally for more intensive treatment. Q: Do Everlasting Bonds Conditioner and Everlasting Bonds Mask help with detangling? A: yes, both soften and help detangle hair. In particular, Everlasting Bonds Conditioner provides an immediate combability. Q: How should they be applied correctly? A: Everlasting Bonds Conditioner: after Everlasting Bonds Shampoo, remove excess water from hair, apply to lengths and ends, distribute evenly, leave on 3–10 minutes, then rinse thoroughly. Everlasting Bonds Mask: after Everlasting Bonds Shampoo, remove as much water as possible. Apply to lengths and ends, distribute evenly, leave on 3–10 minutes, then rinse thoroughly. In both cases, we recommend a maximum of 10 minutes of processing time. They should not be used as overnight treatments or long-wear masks. The tests conducted certify the effectiveness of the line with a sitting time of 10 minutes, while similarly showing no additional benefit when the exposure time is increased. In either case, complete the treatment by applying Everlasting Bonds Leave-In Treatment to rinsed, towel-dried hair before styling. Q: Are they suitable for curly hair? A: yes, they are excellent for every texture, contributing to elasticity and definition. Q: Are they safe for chemically treated hair? A: yes. The entire Everlasting Bonds treatment is suitable for coloured, bleached or permed hair. Q: What are the recommended average dosages? A: for both products, between 5ml and 15ml, depending on the length and thickness of the hair. Milk_shake® everlasting bonds For more information contact milk_shake® on: Email: marku@z-one.co.za or georg@z-one.co.za www.z-oneconcept.com/en | Facebook | Twitter | Instagram

So it's been a minute... something special is making its return. After a brief pause, one of the industry's most anticipated celebrations is back. This is only the first glimpse. Full details will be revealed soon. Stay tuned. You won't want to miss what's coming.

Dimensional balayage.. soft lived-in base with brighter pieces for a seamless blend from Geraldine at Collab Hair. Click the image below to view the Instagram post. Stylist: Geraldine Salon: Collab Hair, Bedfordview Follow Geraldine on Instagram @geraldine_collabhair @collab.hair We'd love to feature your work! To get your styles, looks or colour formulas featured in Hairnews, send them either to brad@hairnews.co.za or DM them directly to our Hairnews Instagram page.

In need of change and adventure? A contract on board ship will enhance your CV, give you sought-after skills that will provide incredible value in your career, broaden your horizons and job opportunities. It’s the most amazing way to see the world and experience destinations you’ve only dreamed of visiting – and getting paid for it, in tax-free dollars, with all your living expenses, food, and accommodation covered. London Wellness Academy’s top-notch training will take you further than you thought possible and set you worlds apart in your professional field. Once aboard, training is ongoing, and the management training will enhance your leadership skills and teach you to become more business minded within a salon environment. A nine-month contract on board is the equivalent of two years’ experience on land. It is internationally recognised experience and London Wellness Academy is known and respected worldwide. Cruise ship hairdressers are very sought after in salons. A great work ethic combined with a positive attitude will mean you are extremely successful on board. Getting on well with other people is essential as on a ship as your team will become your new family. A cruise ship contract can also help set you up financially for the future. Remuneration is paid in American dollars. It is tax free, and the commission structure is phenomenal. As for personal growth, you will learn new social skills, be more independent and build your confidence, all while travelling the world and meeting new people. Does this sound like an exciting, life changing opportunity? start your adventure and see where your journey can take you! Sign up HERE Email Nadine nadineb@londonwellnessacademy.com or Daniella daniella.diem@londonwellnessacademy.com Find out more by heading to www.londonwellnessacademy.com Follow us on social media Facebook | Instagram

International hairstylists share their expert take on the standout hairstyles seen among the guests at Taylor Swift's wedding, highlighting the biggest trends and the looks set to inspire clients in salons everywhere. Image credit: @fabiopetri Andy Heasman, International Creative Director at RUSH Hair said: “Gracie Abrams’ Italian Crop stole the show for me – it was the perfect blend of authority and femininity. Somewhere between a bob and a pixie cut, the ‘Italian Crop’ has the hair swept delicately off the face to balance the blunt length in the back. This androgynous cut commands attention in any room, flattering Gracie’s oval face shape and its natural slenderness. When it comes to the Italian Crop, it’s all about the styling – plenty of styling gel to achieve that pristinely suave, almost wet look. You want the hair off the face as much as possible to keep the style looking neat – so brush the hair back from the face and tuck behind the ears like Gracie’s stylist has done Use straighteners to flick the lengths of the hair for added volume and a texturising spray to add definition and dimension.” Image credit: @renatocampora Hiro Kudo, Creative Director of KIKU Salon said: “We’ve been seeing micro mini bobs popping up everywhere – from the red carpet, to walking through our salon doors, to Taylor Swift’s wedding! A sharp, sculpted silhouette, the micro mini bob is the perfect balance between striking and bold with a feminine touch. This style focuses on precise lines, which naturally enhances softer face shapes, but this style can easily be altered for a more delicate finish. Even through the micro mini bob’s roots are based on precision and sharp lines, this cut looks fabulous when left wavy, as seen on Jessica Chastain. The ‘micro mini bob’ is both simultaneously on-trend and timeless, appealing to clients who want to feel chic without being overly styled.” Image credit: @dimitrishair Dan Spiller, JOICO EMEA Color Ambassador said: “Gigi Hadid’s ‘soft serve’ hair was all over my feed this weekend. The styling and colour work together harmoniously to create a timeless finish. Her golden, glistening blonde is beaming with health. Lighter ribbons are blended throughout a darker blonde base for a sun-kissed effect where the sun would naturally hit the hair. The colour is amplified by the styling of Gigi’s loose curls, which cascaded down her collarbones, with an abundance of volume and movement at the end of the lengths! Her highlights were placed throughout the hair for that glowing, glossy, luxurious effect – this was by far of one my favourite hair looks!” Image credit: @zoekravitzsource Chris Grimley, Owner of Fusion Hair Co and Textured Hair Specialistsaid: “Zoë’s hair feels intentionally undone but controlled. Rather than chasing perfect definition or maximum volume, it leans into a soft, lived-in texture that compliments the minimal, slightly edgy dress she sported. Instead of a uniform curl definition, there’s a mix of looser bends and natural separation, reading more editorial than perfectly sculpted curls! The result feels effortless and is a great reminder that textured hair can look elevated without being overly manipulated.” Image credit: @anorasfilm Alex Thaddeus, Owner of Alex Thaddeus Hairdressing said: “Selena’s beautifully crafted bob is a statement of confidence, elegance and timeless style. We have seen her sporting this look at several events recently and I am loving it! Every detail of this look is carefully designed to frame the face effortlessly with precise lines that create structure and soft waves that make a statement. It’s a style that reminds us that simplicity and attention to detail exudes confidence and grace, creating a style that feels timeless and luxurious.” Image credit: @tatemcrae Tracey Ann Smith, Creative Director at MOOD said: “Tate McRae’s look for Taylor and Travis’ wedding was simply glowing. Her champagne-gold dress was complimented by her luscious, long, honey blonde hair. Her colour, which infuses golden ribbons and caramel pieces, is contrasted with creamy face framing that adds further brightness to her colour, frames her face and brings the attention into her stunning facial features, including her eyes and cheekbones. The MOOD Highlift Blondes and Moody Toners are essential for creating these beautiful blonde hues, achieving colour luminosity and longevity. Tate’s hair looked the epitome of luxe and healthy, with it being styled smooth with soft cascading ends. A heated styling iron would have been used to gently tong the ends of her hair for a more relaxed, effortless wave before the hair was lightly combed out for added softness. A hair oil like MOOD Intense Repair Oil is great to finish this kind of look, taming any frizz and flyaways for a further smooth, polished finish and high shine.” Image credit: @justjared Diana Carson, Salon Director at Rainbow Room International Uddingston said: Camila Cabello always gives off cool girly energy and that was no different for Taylor and Travis’ wedding of the year. Camila has great hair, and she pulls of a variety of hair looks, from more undone, effortless styles, to more polished, smoother styles and curly, voluminous styles. For the wedding, she wore her hair styled into blow-out like curls, with volume and soft height at the top at the crown. Her hair would have been gently teased underneath, before the hair was styled smooth on top, and the rest of her hair tonged into big barrel like curls with a curling wand. The curls may also have been pinned into place and left to cool and set for a bouncier finish. With this hairstyle, the products you use are key. The Schwarzkopf Professional Osis+ Dust It Mattifying Powder is a great product to apply to the teased hair at the crown before smoothing over for added volume and the Schwarzkopf Professional OSiS Volume Up Volume Booster Spray is a great finishing product to mist through the curls and gently scrunching in to enhance them and give the style further body and bounce. Article supplied by AJC/93

A client's highlights service turned into this incredible copper from Jade Kruger at Fabiano Hair. Click image below to view the Instagram post. Hair: Jade Kruger Salon: Fabiano Hair Follow Jade on Instagram @jade.stylist.fabiano We'd love to feature your work! To get your styles, looks or colour formulas featured in Hairnews, send them either to brad@hairnews.co.za or DM them directly to our Hairnews Instagram page.

Clique draws inspiration from the iconic high school films of the 1980s, particularly the work of director John Hughes. The concept was built around the idea of classic school photo day — awkward, over-styled, and totally unforgettable. Each look is a nod to the exaggerated stereotypes and cliques that defined teenage life in that era — from the jock to the rebel, the nerd to the misfit. I wanted the shoot to feel nostalgic, playful, and tongue-in-cheek. Capturing the awkward time period in our life that is teenagehood. Hair: Matt Clarke nd Holly Sharpe Barbershop: Esquire Male Grooming Colour: Matt Clarke Photography: Theresa Hall Makeup: Brooke Clarke Fashion Stylist: Yshana Giorno

Every year, London Fashion Week showcases the fashion, hair and beauty trends that find their way into salons, making it one of the industry's biggest sources of inspiration. As the Official Haircare Product of London Fashion Week for almost a decade, LABEL.M has played an integral role behind the scenes where products are put to the test. Developed by the experts at TONI&GUY and perfected through more than 30 seasons at fashion weeks in London, Paris, Milan and New York, the LABEL.M Fashion Edition Styling and Finishing range is built to perform under pressure from the runway to the salon. The LABEL.M Fashion Edition collection has every stage of the styling journey covered, whether the trend is glossy, sleek hair, flexible texture or soft movement. Heat Protection Mist helps shield hair from thermal damage while creating the perfect foundation for styling. Texturising Volume Spray delivers weightless body, texture and movement, making it ideal for everything from waves to upstyles. Shine Mist adds a light-reflective finish without weighing hair down, while Ultimate Hairspray provides long-lasting, flexible hold that brushes out easily, allowing styles to be reshaped throughout the day. Stocking the LABEL.M Fashion Edition Styling and Finishing range is an easy way to bring the creativity of London Fashion Week into your salon while giving clients premium products to maintain the finish at home. To stock the range, contact your mhb Sales Consultant. If you are a new client, call mhb Telesales on 0860 104 109 and a Sales Consultant will be in touch to discuss the best solution for your salon.

"Just five more minutes." "Can you fix this quickly?" "I saw it on Instagram - can you do exactly that?" Operating and working within the Hairdressing, Cosmetology, Beauty and Skincare industry - these phrases don't just sound familiar - they echo through your day, every day. And while your hands are creating art, your mind is managing expectations, soothing anxieties, and absorbing the emotional weight of someone else's self-image. But here's what most people don't see: Behind every stunning transformation and five-star review is a hidden toll - one that's rarely discussed, poorly understood, and almost never compensated. This article explores the mental and aesthetic pressures experienced across the industry — by both employees and employers. It examines how client expectations are evolving, how these demands impact day-to-day work, and what both sides of the professional equation are silently carrying in pursuit of client satisfaction and brand excellence. Understanding Client Expectations Clients are more informed and more influenced than ever before. With beauty trends circulating rapidly on social media and image-based platforms like Instagram and TikTok, many clients arrive with highly specific expectations, often shaped by filtered photos, celebrity transformations, and viral beauty routines. Key Expectations Include: Flawless, fast results, regardless of hair or skin condition Personalised service and deep attention to their preferences and insecurities High-end outcomes at affordable prices Consistency in results, availability, and atmosphere Stylists and therapists who also look the part — reinforcing the idea that appearance equals credibility These expectations can elevate industry standards but also lead to misunderstandings, especially when clients don’t have realistic knowledge of what’s achievable within one session, their budget, or their natural features. Emotional and Physical Pressures on Employees While the beauty industry offers creativity and connection, it also requires high levels of emotional intelligence, stamina, and personal presentation — often without support or adequate recovery time. Emotional Labour Many professionals take on more than the technical aspect of their roles. They become listeners, cheerleaders, and sometimes informal therapists. Providing emotional support while performing detailed, high-pressure services can lead to emotional exhaustion, especially when managing multiple clients daily. Physical Strain Professionals regularly deal with: Long hours on their feet Repetitive movements Exposure to harsh chemicals Back-to-back appointments with limited breaks Over time, this results in chronic fatigue, injury risk, and reduced focus — all of which impact mental health and job satisfaction. Aesthetic Pressure Beauty professionals are often expected to represent the industry’s ideals — to always be well-dressed, groomed, and aligned with current trends. This creates added pressure to maintain a public image, even outside of work hours, which can trigger body image concerns, low self-esteem, or anxiety. The Mental Load of Employers and Business Owners Behind the scenes, employers manage a delicate balance: delivering exceptional client experiences while protecting the health and morale of their teams. Their responsibilities include: Ensuring profitability in a competitive market Staff recruitment, retention, and satisfaction Keeping up with trend cycles and product innovations Navigating client complaints, online reviews, and public perception Managing scheduling, inventory, and compliance Silent Pressures Employers Face: Emotional burden from supporting a struggling team Feeling personally accountable for every unhappy client or negative review Pressure to say yes to every request to avoid losing business Minimal opportunities for rest or personal well-being While leaders are expected to set the tone, enforce boundaries, and motivate staff, they often do so without external support — leading to decision fatigue, emotional burnout, and isolation. Suggested Solutions for a Healthier Work Environment A more sustainable, respectful beauty culture requires intentional changes on both sides of the professional relationship. For Employers: Create space for communication: Check in with staff regularly, invite honest feedback, and normalise conversations around burnout and boundaries. Implement realistic scheduling: Avoid overbooking, provide proper break time, and respect days off. Lead with balance: Set an example by respecting your own boundaries, delegating when necessary, and promoting rest as part of professionalism. For Employees: Set emotional boundaries: Know when listening becomes absorbing. You are not obligated to carry clients’ emotional weight beyond the chair. Prioritise self-care: Rest, hydration, and mental health breaks are not luxuries — they are essentials. Stand confidently in your skill: You are not defined by your appearance but by your training, creativity, and professionalism. In conclusion, our industry is a dynamic, fulfilling field - rich in creativity, human connection, and visible impact. But beneath the surface lies a layer of emotional, mental, and aesthetic pressure that often goes unspoken. As client expectations continue to evolve, professionals and employers alike are challenged to adapt — often at the cost of their own well-being. By recognising these pressures and working proactively to address them, the industry can shift toward a culture that values not just the beauty it creates, but the people who make that beauty possible. For any further information or enquiries please contact the EOHCB representative in your area by clicking HERE. EOHCB Contact Details Web: www.eohcb.co.za | YouTube: www.youtube.com/@eohcbsa7855 Facebook: www.facebook.com/eohcb | Twitter: twitter.com/eohcbsa Instagram: www.instagram.com/eohcbsa

Cara de Agrela shows off this eye-popping blended beige on her client. Click image below to view the Instagram post. Formula: • Moroccanoil Blonde Voyage Lightener 15vol • Toned with Moroccanoil Rhapsody 9,23 and 5vol Finished with: • Moroccanoil Frizz Spray • Moroccanoil Dry Texture Spray to keep the volume and blowout look • Moroccanoil Treatment Oil for that silky, reflective shine ✨ We love a good lived in blonde that is healthy and shiny at the same time 😉 Stylist: Cara de Agrela Salon: In Cara's Chair, Moreletapark, Pretoria Follow Cara on Instagram @incaraschair We'd love to feature your work! To get your styles, looks or colour formulas featured in Hairnews, send them either to brad@hairnews.co.za or DM them directly to our Hairnews Instagram page.

Position your salon at the forefront of innovation, with LESSOAN Thermoplastia A premium smoothing treatment that transforms texture while preserving the hair's natural beauty. Paired with the LESSOAN Home Care Range, your clients enjoy: • Extended treatment longevity • Healthier, more radiant hair • Salon-quality results at home For stylists, it means: • Confidence in performance • Exceptional client satisfaction • A retail range that sells itself Contact details: Tel: 021 552 2369 Email: georg@z-one.co.za marku@z-one.co.za Take Note Trading 188cc (Distributor of LESSOAN Cosmetique) 1 Indwe Road, Milnerton, Cape Town

Stay on The Radar. Stay connected. At Hairnews we understand the importance of finding the information you need FAST. The Radar is the search tool you need. Brands - Looking to stock a particular brand and need a rep? Find the contact details for your favourite hair and beauty suppliers. Education - Whether you are starting out or an experienced stylist wanting to boost your knowledge, find the contact details for the accredited academies and the industry suppliers. Academies and Learning Centres – where the budding learner stylists and barbers of SA can find you easily! Need a Salon? - Search for contact details of numerous salons, stylists, spas and beauty professionals in your area, whether they are large salon chains or the mobile stylist down the street. Brand suppliers, academies, learning centres, salons and stylists - all at the click of your finger on your laptop, tablet or mobile. Suppliers, Academies & Pros: Get Twice the Coverage with both the Radar and Hairnews Boost your digital footprint with a dual listing on Hairnews and The Radar. For a single fee, you can cross-promote your brand and services on the SA Hair & Beauty Industry’s premier news site and our dedicated standalone directory. Double the presence, double the impact. This dual listing maximizes your online reach, helping you promote your services and products to a wider audience. Fast Track your Business Success – The Radar Website & Hairnews Has You Covered: Improving your supplier/ salon success Improving your salon/business’s accessibility to both loyal and new clients/customers Be accessible to new clients looking for the best products and services Achieving brand awareness Helping you help your clients Cross Promote with both a Dedicated Website and a Hairnews access point. Stylists, salons, spas, nail techs, or beauty therapists get listed on The Radar for FREE! Simply email brad@hairnews.co.za and we'll get you listed asap! Monthly Promotion of your Listing We promote the Website and Directory monthly in Hairnews and on our social media to keep your listing top of mind and easily accessible to your target market, stylists, salons, barbershops, spas beauticians and clients in SA. How can you miss this opportunity to expand your online presence? Visit www.theradar.co.za to get listed All Radar listing prices are per year per placement and are excl. vat. If you have multiple brands under one company, then get hold of us directly for better rates. Contact us directly for more info on the above, email brad@hairnews.co.za or belinda@hairnews.co.za