“We were inspired by the rise of modern Japanese fashion and its influence on future trends.This collection channels a youthful street sensibility. a fusion of dynamic style, bold statements and unapologetic self-expression. Celebrating individuality, personality and creative freedom, each look explores a spectrum of textures, vivid colours and sculpted shapes.” Debra Smart and Jo Lomax Hair by Debra Smart and Jo Lomax at Smartest 73, Weston-Super-Mare @smartest73_hairsalon

“ICHI”, the debut collection from KIKU Salon. Named after the Japanese word for “one,” ICHI marks our first creative expression — a bold meeting point between Scottish strength and Japanese refinement. This collection is a hybrid of cultures, techniques, and textures, rooted in our belief that beautiful hair begins with individuality. Each look in ICHI explores the elegance of natural texture, shaped with precision and intention. From structured silhouettes to softly undone f

Hair- Bruno Marc Giamattei Photography- Jamie Blanshard Makeup Artist- Katie Moore Stylist- Ellen Spiller Products- JOICO Europe

Phoenix , a deeply personal collection that symbolizes transformation, resilience, and rebirth. Inspired by the mythical bird that rises from its own ashes, this work reflects my own journey of falling, burning out, and ultimately returning stronger and more passionate than ever. After moving salons twice and enduring relentless bullying, I reached a point where I questioned everything— career, identity, and whether I still belonged in the hair industry. The fire I once had

Fellowship for British Hairdressing Creative Direction: Zoe Irwin @zoeirwinhair Photographer: Desmond Murray @desmondmurray Videographer: Joe Murphy @hawkmurphy Stylist: Clare Frith @clarefrithcreative MUA: Violet Zeng @violetz_mua Project Support: Karis Woodward @karisamyhair Sponsor: K18 @k18hair_uk Hair: Project Colour 2025 Parys Bromfield @Parysmonicahair Brooke Francis @hairbybrookefrancis Laszlo Roman@lazcreates_ Jade Shirley @hairbyjadey Elaya Eldridge: @elayaeldrid

“I wanted to create a collection that celebrates imperfections. I wanted hair that felt raw, messy, and as if you’re seeing it mid-transformation. I was inspired by rough edges, ideas unresolved and hair that’s not quite finished. Some looks are soft, some are hard, but they’re all rebelling against the need for everything to be polished for approval.” Harry Andreou Hair by Harry Andreou,Winchester Make-up: Si James Styling: Magdalena Jacobs Photographs: Chris Bulezuik

“Inspired by the Japanese art of KINTSUGI, my collection explores the idea that in a world where we are in pursuit of perfection, we often overlook just how beautiful the imperfect can be. There has to be cracks in most things, otherwise how do we let the light in.” David Corbett Hair: David Corbett at David Corbett Hairdressing, Glasgow Make-up: Roseanna Velin Styling: Magdalena Jacobs Photographer: Richard Miles

The Yin & Yang Collection celebrates duality — the balance of strength and softness, power and grace. Inspired by the contrast between the powerhouse alpha female and the soft romantic, each look was designed to reveal how beauty can live equally in boldness and delicacy. Strength, after all, can be just as beautiful as vulnerability. Color placement and haircut design work in harmony throughout the collection, using razor-cut precision and creative styling to express individ

A contemporary ode to Asian Beauty With his unmistakable artistic sensibility, Christian Ríos unveils the NOSSHOKY collection—a creation born from the dialogue between tradition and innovation, between the timeless serenity of Japanese art and the disruptive energy of modern color. This proposal transcends aesthetics to become a sensory experience that pays homage to Asian culture through the bold lens of contemporary styling. Inspired by the poetic nuances of silk kimonos

“Icon Her is a celebration of modern femininity and the power of hair to express identity. Each image captures a woman who feels iconic in her own way not through fame, but through confidence, presence and individuality.” Carol Ritchie Hair by Carol Ritchie at Carol Ritchie Hair, Southsea @carolritchiebespokehair Assisted by Darrel Starkey, Sasha Perks, Markus Martinez Make-up: Saffy Burton @saffycolour_ Stylist: Lewis Robert Cameron @lfcfashionstylist Photographs: Desm