top of page

Style Inspiration: SCALA by Jose Garcia Peluqueros

  • Writer: Brad de Waal
    Brad de Waal
  • Nov 15, 2023
  • 1 min read

Scala, the latest commercial collection from Jose Garcia Peluqueros, pays homage to the Italian Amalfi coast of the late 1960s. Inspired by the distinguished pride of the men of that era who frequented it, Scala reaffirms the sophistication of every detail with the aim of offering you a powerful and commercially appealing proposition.



Men sport side-swept pompadours and masculine cuts that embody the gallantry and unique style that characterized Italian gentlemen of the past.


In this trend, natural, grey or curly hair shows authenticity in both form and colour. Layered lengths project an innovative and modern style for that time, always respecting the individual's personality.


The selected colour palette for this collection includes warm and luminous tones, which harmonize perfectly with the characteristic hues of the Amalfi coast.










Hair: Jose Garcia Peluqueros @josegarciapeluqueros

Photography: David Arnal @davidarnalteam

MUA: Isabel García @isabelgarcia_irurzun

Styling: Fco. Javier Moral @fco_javier_moral

Products: Schwarzkopf Professional @schwarzkopfpro.spain

Video: Bukara Films @Bukara_films

Models: Mikel Armendariz, Felipe Dumar, Iñaki Guergue, Aitor Goikoetxea






 
 
 

Comments


  • Facebook
  • Instagram
  • TikTok
  • Youtube

FOLLOW US ON SOCIAL MEDIA

Follow us on Social media to stay up to date.

Email or tag us and submit any styles, photo shoots, events or how-to's for a chance to be featured in Hairnews.

GET IN TOUCH

Get in touch to get answers, or advertise your business, products, launch, training  or event today, with SA's no.1 newsletter for the hair and beauty industry.

SUBSCRIBE

Subscribe to receive our FREE newsletter.

©2025 by Hairnews  |  Privacy Policy

Disclaimer: Hairnews serves solely as an advertising platform and is not affiliated with any of the companies, colleges, brands, or products featured in our advertisements. The views, opinions, and claims expressed by advertisers do not necessarily reflect those of Hairnews. We do not endorse or take responsibility for the accuracy, quality, or legality of any advertised content, products, or services. Users are encouraged to conduct their own research before engaging with any advertised entity.

bottom of page