Are your clients afraid to enjoy the summer season? Are they looking for just the right retail product from you to keep their hair looking fantastic in the summer sun?
Milk_shake’s new Sun & More is the product range formulated for beautiful hair in the sun, with ingredients of natural origin selected to protect hair colour and radiance during the summer.
A Complete Routine to Enjoy the Summer Season with Perfect Hair.
Summer hair is at special risk in the summer
Whatever the destination, whether it be at the seaside, poolside or countryside, hair needs special care during the summer months to combat stress factors and stay healthy and radiant. To avoid damage, it’s essential to apply targeted products to hair just as much as it is for the skin.
Summer Hair Aggressors
Dehydration – with sun exposure, the hair’s normal capacity to absorb water is considerably reduced, making hair dry and weak.
Altered hair structure - loss of keratin, proteins and amino acids put hair to the test, increasing porosity and making hair rough, weak, dull, and subject to breakage.
Colour-fading - extended periods of sun exposure, hair loses its colour tones because of photo-degradation, weakening the protective melanin barrier and lightens hair colour, whether natural or cosmetic.
Oxidative stress - excess of free radicals deplete the hair, making it lose its elasticity. Hair appears dull and lifeless and tends to break easily.
Help your clients protect their hair from these aggressors: Beautiful Summer Hair in 3 steps!
Cleanse
Condition
Protect
All Over Shampoo – hair & body moisturising shampoo
A ‘two-in-one’ cleansing and soothing formula for hair and body, ideal after swimming in the sea or pool, or year-round to leave skin soft and protect hair from the lightening and dehydrating effects of the sun. Ideal for dynamic, practical people. Enriched with a UV filter, vitamin E and natural selected ingredients, for invigorated, healthy skin and hair.
PARABEN/SLS/SLES FREE
Beauty Mask - intensive nourishing hair mask
Intensive nourishing and conditioning mask for hair to be used after shampooing to soothe the damaging effects of the sun, salt, wind and chlorine. Its deep action, created through the synergy of conditioning ingredients with natural extracts, a UV filter and vitamin E, leaves hair soft, radiant and manageable.
PARABEN FREE
Incredible Milk - leave in treatment for all hair types
A spray mask with 12 cosmetic benefits in a ‘sun edition’, with UV filters, to give all the necessary elements to protect hair during the summer. No rinse formula.
Repairs all hair types
Tames frizz
Prevents split ends
Protects from heat
Gives manageability
Detangles
Gives incredible shine
Gives body and volume
Enhances use of flat or curling irons
Protects and maintains colour
Protects from UV rays
Smooths the cuticle
Each of the products contains a unique, soothing summer fragrance with exotic notes, giving that extra bit of pleasure to your clients’ day.
Summer sun and the holiday season are here! Contact your milk_shake rep now to build the retail stock your clients need to keep their hair looking fabulous!
Contact milk_shake on:
Email: marku@z-one.co.za or georg@z-one.co.za