Mother’s Day Magic: Ideas for milk_shake Promotions to Spoil Moms

Brad de Waal
May 4
2 min read

Updated: May 5

Create unforgettable moments and lasting loyalty in your salon this May!

Mother’s Day is the perfect time to show appreciation to the incredible women who support and inspire us every day. This year, let’s turn the celebration into a unique opportunity to grow customer loyalty and boost your salon’s retail success — with a little milk_shake® magic.

✨ Make It Memorable: Why Mother’s Day Matters

Mother’s Day is one of the most emotionally driven shopping occasions of the year. Clients are actively looking for thoughtful, beautiful gifts — and what’s better than indulgent, high-quality hair care? Our milk_shake® Mother's Day Specials are curated to delight and are the perfect retail solutions for salons to create irresistible offerings.

🎁 How You Can Use milk_shake® Mother’s Day Specials to Boost Business:

Bundle Beauty for Gifting:

Use our Mother’s Day Specials to create your own exclusive Mother’s Day Bundles with best-sellers like milk_shake® Integrity Shampoo & Conditioner, Whipped Cream, or Incredible Milk. Add a ribbon and tag for that perfect finishing touch.

Add-on Offers:

With the additional discount on the Mother’s Day Specials, you can offer a “Buy any service, get 10% off milk_shake® retail” promotion during May. It’s a great way to move retail while enhancing the salon experience.

In-Salon Experiences:

Create a Mother’s Day Pamper Package that includes a milk_shake® treatment and blow-dry. Offer this at a special price and include a small retail item as a gift — it’s all about the experience!

Retail Rewards:

Encourage repeat visits by offering a “Gift with Purchase” — for example, the free shower bag which milk_shake® offers as part of the Mother’s Day Special.

Showcase & Share:

Make the most of your visuals — display the Special Offers beautifully at reception and promote them on your social media channels.

💡 Retain Loyalty, Build Trust

These small but thoughtful promotions help your clients see your salon as more than just a place for hair — it becomes their trusted beauty destination. Clients who buy retail from you are more likely to return regularly and refer others. Let’s use this special time to grow those connections.

Let’s make this May unforgettable — for moms, for your clients, and for your salon’s growth.

Please contact your milk_shake Sales Consultant for more details.