Launching in November: Nioxin Anti-Hair Loss Shampoo and Anti-Hair Loss Serum
- Brad de Waal

- Oct 23
- 2 min read
Updated: 3 days ago

Nioxin, the number one¹ salon brand for thicker, fuller² hair, launches two hair loss innovation products this November – Anti-Hair Loss Shampoo and Anti-Hair Loss Serum.
Central to both innovations is Sandalore™, a synthetic sandalwood fragrance, that triggers olfactory receptors in the scalp to stimulate and prolong the hair growth phase. This sensory-science discovery, backed by published research, effectively delays hair fall while improving density and hair anchorage.
After many years in development, the scientists at Nioxin believe they have a completely unique hair loss reduction formula: Nutractive Complex™, a unique blend of Caffeine, Niacinamide, and patented Sandalore™ technology.

Anti-Hair Loss Shampoo with Sandalore™, is specially formulated to address hair loss. A recent clinical study revealed 93% of people experienced less hair fall* with visible results in 12 weeks.** This new shampoo provides the power of a serum in an easy-to-use shampoo for proven results you can see and feel.
When paired with Nioxin’s Anti-Hair Loss Serum, results are amplified up to 10 X greater*** than using the shampoo alone.

Anti-Hair Loss Serum with Sandalore™, thickens hair from its first use and is clinically proven to reduce hair loss by 20% in just 8 weeks. This intensive treatment not only improves the hair density but makes hair stronger and reduces hair loss.
In clinical trials:
91% noticed reduced hair loss****
93% saw less hair in their brush****
98% reported improved hair anchorage****
95% said it delivered effective scalp care****
For professional stylists, these launches open new opportunities to address thinning hair, one of the most common client concerns, with targeted, clinically proven solutions. By combining the Anti-Hair Loss Shampoo for daily cleansing with the Anti-Hair Loss Serum for scalp treatment, you can now offer your clients a complete at-home regimen that supports thicker, stronger, and fuller-looking hair.
For pre-orders, please contact your mhb sales consultant. If you are a new client, please call mhb Telesales on 0860 104 109 and a sales consultant will be in touch.
1 Globally selling
2 Value Data Kline & Company
* In a 48-week clinical study among 30 consumers with hair loss
** After a 12-week clinical study among 30 consumers with hair loss
*** Via improved hair anchorage. Average results in 8 weeks, in a double-blind clinical study vs placebo among 120 consumers.
**** In a 16-weeks double-blind clinical study vs placebo among 120 consumers with hair loss.

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