Goldwell Glow Up 2026: A Celebration of Colour

Brad de Waal
Jan 15
2 min read

The countdown has officially begun to March 2026.

GLOW UP 2026, the most anticipated professional hair event of the year, is already creating major buzz across the industry, and it hasn’t even arrived yet!

Following an immediate sell-out of Launch Tickets, Phase One tickets are now almost sold out, confirming one thing loud and clear: GLOW UP 2026 is the event that every salon, stylist and industry professional wants to be part of.

Set to take place on 22nd March 2026, GLOW UP 2026 will be hosted at the spectacular Forum in Bryanston - a jaw-dropping, world-class venue that perfectly matches the scale, creativity, and ambition of this landmark event.

WHAT TO EXPECT AT GLOW UP 2026

GLOW UP 2026 is more than an event, it’s a bold statement about the future of professional hair.

Attendees can expect:

2026 global hair trends showcased on stage
International guest artists (to be announced soon)
The reveal of the Colour of the Year
A brand-new logo and refreshed brand imagery
A fully immersive experience reflecting what’s fresh, modern, and on trend

A CELEBRATION OF CONFIDENCE, COLOR & THE FUTURE

Glow Up 2026 is designed for salons that want more:

More inspiration.

More confidence behind the chair.

More results in business.

From cutting-edge education to trend-driven visuals and unforgettable production, every detail has been curated to ensure attendees leave inspired, informed, and ready to lead in 2026!

TICKETS ARE MOVING FAST

With Phase One nearly sold out and limited ticket phases remaining, demand continues to rise. Those who secure their spot early will be part of an experience that sets the tone for the year ahead.