milk_shake® the gloss: Acidic pH demi Hybrid Colouring Treatment for Hair

The brand new ammonia-free oil-based acidic hair colour that gives hair rich colour tones a treatment for hair full of colour and shine that gives hair a healthy appearance and natural-looking colour tones, for perfect hair colour.

Milk_shake® The Gloss Colour

it’s not just colour, it’s a treatment that nourishes and conditions the hair with its naturally- derived ingredients, making hair more and more beautiful with each application, for perfect hair colour and healthy, glossy hair.

• tones without modifying the natural hair colour

• improves the condition of damaged hair

• boosts colour-treated hair and lightened hair, giving the desired colour tone result

• hides greys up to 50%

• lasts 15-20 washes

Milk_shake® The Gloss Colour

Is different to a traditional ammonia-free semi-permanent colour because its acidic pH guarantees a shiny and long-lasting final effect on the hair. This makes it suitable for damaged hair too, because it visibly improves its structure after each application.

Our choice of specific ingredients for milk_shake® the gloss colour:

• hyper-fermented prickly pear extract

rich in concentrated antioxidants obtained from fruits of Italian origin. The green cutting-edge technology of hyper-fermentation applied to the prickly pear results in an enhanced phyto-complex. This makes it as natural as possible as well as safe, but also sustainable, because we recover parts of the fruit that would otherwise be lost.

• amino acid complex

an exclusive plant amino acid complex derived from wheat and soy, which restores the natural components of keratin in the hair,for strong, shiny and soft hair.

• organic blueberry extract

nourishes scalp and hair, supplying phytonutrients with precious protective, toning and emollient properties, for shiny, healthy hair.

• sunflower seed oil

wraps the hair like a veil, strengthening the cuticle and restoring shine in dry and damaged hair.

milk_shake® the gloss colour is a product suitable for those who want to approach the world of colouring; those with natural, untreated hair that do not want to change its colour, but only give it extreme shine and conditioning; those with colour-treated hair that want to keep an intense colour tone; those who lighten their hair and need to correct or enhance a colour tone.

The synergy with other products from the milk_shake® line allows the gloss colour to create new services that give shine and enhance all hair types.

Give your clients exactly the service they want:

• colour gloss

to tone, modify or intensify the colour tones of colour-treated or lightened hair.

• hd shine

enhances natural, untreated hair or colour-treated hair, giving intense shine without adding colour.

• gloss and colour

the synergy with milk_shake® smoothies gives grey coverage for a complete colour treatment that’s also ammonia-free.

• hd colour

for intense & customised hair colour.

FAQ

What Can Milk_shake® the gloss Do for My Clients & Salon?

1. What is an acidic hair colouring treatment?

Its colour that has a combination of chemical elements that, once mixed with the specific activator (developer), transforms the blend, making it acidic (pH 6.7) which then gives colour tones to the hair without modifying the hair’s structure.

2. How is it positioned within the spectrum of colour ranges?

Due to its colouring strength, milk_shake® the gloss colour is positioned between milk_shake® direct colour and milk_shake® smoothies semi-permanent colour.

3. Does milk_shake® the gloss colour lighten the hair’s natural colour?

No! The fact that its pH is lower than 7 and the developer works at low volumes means the hair’s natural colour is not modified.

4. Does milk_shake® the gloss colour give grey coverage?

We can’t say it gives grey coverage. By using the same level or choosing darker levels according to the hair’s natural colour, it can mask greys up to 50%.

5. What should milk_shake® the gloss colour be mixed with?

Its specific activator is called milk_shake® the gloss acidic colour activator 6 vol. and its formula ensures the colour remains under pH 7 (6.7), thus making it acidic.

6. Can I mix milk_shake® the gloss colour with other z.one concept™ activators?

No. If mixed with other formulas, the pH stability cannot be guaranteed and so the colour could be alkaline, thus losing the benefits of an oxidised acidic colour.

7. What is the mixing ratio?

The mixing ratio is standard. The mixing ratio is 1:1 therefore 60 g of colour must be mixed with 60 g of its specific activator.

8. Is it difficult to mix?

Absolutely not. Its texture is an oil which, after having been mixed with the activator, becomes a gel, so it’s quick and easy to apply.

9. If it’s an oil, does it drip during the processing time?

If the mixing ratio is respected and the product is mixed well, there are no problems at all during the processing time.

10. Is the processing time standard or does it change according to the objective?

The processing time is 20 minutes and is always recommended for all colour toning services. Only if the hair is very porous or weak, if cool tones are used, then the processing time should be reduced to 15 minutes.

11. Can I use a heat source?

A heat source is not recommended. The processing times are quite short and seeing that its use is mainly targeted at damaged or weak hair, the heat source could intensify the result too much.

12. What are the main prerogatives of this colour?

This type of colour with its ingredients of natural origin and especially the hyper-fermented prickly pear extract, as well as its pH, improves the hair’s structure with each application, increasing the duration of the colour tones compared to a more traditional colour service. For these reasons, milk_shake® the gloss colour is defined as being a colouring TREATMENT.

13. How many shades are in the colour chart?

The milk_shake® the gloss colour chart has 29 pigmented shades + 1 neutral colourless shade, which can be mixed with the other shades to create lighter or shinier colours. This special colourless shade creates a shine & conditioning service for those clients who don’t want to change their hair colour.

14. How many milk_shake® the gloss colour services are there?

Due to the synergy with other colours and products within the milk_shake® range, the salon professional can increase their services offered, with some very interesting offers. The services are GLOSS COLOUR – HD SHINE - GLOSS AND COLOUR – HD GLOSS COLOUR.

15. When should you recommend the gloss colour?

The GLOSS COLOUR is a colouring treatment that gives colour tones, improves, changes or intensifies colour-treated or lightened hair. (see technical manual for mixing ratios).

16. When is the HD SHINE service recommended?

To give shine to untreated or colour-treated hair without changing the hair’s colour. The synergy between milk_shake® the gloss colour + milk_shake® integrity hair reconstruction step B fibre sealant improves the condition and structure of the hair. (see technical manual for mixing ratios).

17. When is the GLOSS AND COLOUR service recommended?

This service is a combination of two ammonia-free colour treatments and is suitable for untreated hair at the base (regrowth) with a percentage of greys and colour-treated lengths that require colour toning. (see technical manual for mixing ratios).

18. Should the GLOSS AND COLOUR service only include smoothies or can I combine with creative colour as well?

Our z.one concept™ METHOD requires the best milk_shake® colour according to the function and objective of the colour, lightening, and grey coverage in the regrowth area. On lengths and ends, which are generally more damaged and porous, if the objective is to tone the hair and to treat the structure to get the best result it is best or preferable to apply milk_shake® the gloss colour.

19. When is the HD GLOSS COLOUR service recommended?

The combination of milk_shake® the gloss colour + milk_shake® illuminate pure pigments, creates HD colour tones with incredible results in terms of colour toning and the duration of colour tones. This combination means that the colour chart has 30 shades, and 18 more mix combinations that create colours that aren’t already in the colour chart.

20. Will this colour replace milk_shake® smoothies?

Absolutely not. They are two completely different technologies that guarantee different results. The two colours complement one another and this is shown in the GLOSS and COLOUR service, that has a stronger action in the natural untreated area of the hair that requires more intense colour, and with a more delicate action on lengths, where hair is more damaged. This synergy satisfies the demands of clients who need a good hair colour but need it to be ammonia-free.

21. Why should I add milk_shake® the gloss colour to my salon portfolio?

There are many reasons why this is an excellent addition to the salon!

• It’s suitable for damaged hair that requires improvement with a technical treatment

• It’s good for clients who want delicate colour without radically changing their hair

• It’s good for colour toning lightened hair with a colouring treatment that lasts longer than other treatments

• It gives shine without changing hair colour

• Good for clients who want delicate ammonia-free hair colour

• Excellent for salons who want to give a very customised colour service to clients

Contact milk_shake® on:

Email: marku@z-one.co.za or georg@z-one.co.za

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