Xtra from Twincare: Meeting Client Demand for Litre Products

Brad de Waal
Jan 29, 2020
2 min read

Twincare International, the leader in the South African Professional hair and beauty industry, is thrilled to announce the NEW launch of XTRA. The name says it all. A small professional haircare range offering so much more value and care for the end consumer at an affordable price.

XTRA was developed as most suppliers have a problem retailing liters, while at the same time many consumers are looking to buy liters on retail. Currently these consumers are buying bulk shampoo from supermarkets. Xtra was developed to fulfil that need.

Every salon has consumers who are looking to buy bulk shampoo of salon quality. Xtra has been developed to target that market.

Three key ingredients - Sesame, Mongongo and Jojoba oil can be found within the range and these offer a variety of benefits for all hair types.

XTRA consists of just 3 different ranges.

Hydrate Shampoo and Conditioner

Rich in sesame, sunflower and mongongo oils that deeply nourish and moisturises the hair, leaving it soft and protected from UV damage. Helps restructure and regenerate the hair, leaving hair more manageable.

Repair Shampoo and Conditioner

Mongongo , baobab oil and hydrolysed keratin that hydrates, regenerates and restructures the hair, leaving hair smooth, and adds a protective layer over the cuticle protecting from UV damage.

Styling Aids

750ml XTRA Hairspray - A strong hold workable hairspray containing jojoba oil which acts as a conditioning agent and adds great shine.

A top quality, great value range, Xtra is simple and easy to sell, and will benefit your salon and your clients who love buying liter sizes.

For more info email lindzeyt@twincare.co.za or call 011 305 1600.